These are beer ads from Shepherd Neame for their Spitfire beer. Some people find them offensive. They should get over it.
So, I'm sitting at my desk having lunch, surfing and John the Armorer sends me over to Damian's blog where he has a post on these ads.
It's not just funny and smart, it's for a good cause.
Spitfire's success has soared since it was introduced as a charity beer in 1990, marking the 50th anniversary of RAF's defeat of the Luftwaffe. The beer's huge popularity has seen it raise over £100,000 for various charities to date (including the RAF Benevolent Fund).